Vhidhiyo yakakurumbira yeTikTok inoshoropodza maitiro echishandiro aShein uye mamwe anonzi "yekukurumidza fashoni" mhando ine yakawanda mifananidzo inorasisa.Izvo hazvibvi kune zviitiko apo vanotsvaga rubatsiro vakawana zvinyorwa zvechokwadi mumabhegi ekupfeka.Nekudaro, mune dzinenge mbiri kesi, kwakabva manotsi aya haazivikanwe, uye panguva yekunyora, isu hatizive mhedzisiro yetsvakiridzo yakaitwa pakuwana kwavo.
Mukutanga kwaChikumi 2022, vashandisi vakasiyana-siyana vesocial media vaiti vakawana ruzivo nezvevashandi vezvipfeko pamavara ezvipfeko kubva kuShein nemamwe makambani, kusanganisira mameseji eSOS.
Mune zvakawanda zvakatumirwa, mumwe munhu akaisa mufananidzo wezita rinoti "kudonha kuoma, kusaoma kuchena, nekuda kwehunyanzvi hwekuchengetedza mvura, geza neconditioner kutanga kupfava."skrini yetitter ine mufananidzo uko zita rekushandisa reTwitter rakagurwa kuchengetedza kuvanzika:
Pasinei nezita racho, hazvisi pachena kubva pamufananidzo pachawo kuti ndeupi rudzi rwembatya iyo tag yakanamirwa.Zviri pachena zvakare kuti mutsara wekuti "Ndinoda rubatsiro rwako" hausi kudana rubatsiro, asi zviri nani mirairo yakarongeka yekugeza chinhu chembatya chiri mubvunzo.Takatumira email kuna Shein tichibvunza kana zvimiti zviri pamusoro zviri pahembe dzake uye tichazvigadzirisa kana tawana mhinduro.
Shein akaisa vhidhiyo pane yake yepamutemo TikTok account achiramba zvirevo zvekuti "SOS" nemimwe mifananidzo yehutachiona ine chekuita nerudzi rwake, achiti:
"Shane anotora nyaya dzekutengesa zvakanyanya," chirevo chakadaro."Mitemo yedu yakasimba yemaitiro inosanganisira mitemo inorambidza vana uye basa rekumanikidzirwa, uye hatizoremekedze kutyorwa."
Vamwe vanopikisa kuti mutsara wokuti “vanoda rubatsiro rwako” ishoko rakavanzwa.Hatina kuwana simbiso yeizvi, kunyanya sezvo mutsara uchiitika sechikamu chemutsara murefu une chirevo chakasiyana.
Vhidhiyo yakagovaniswa zvakanyanya TikTok yaisanganisira mifananidzo yemalebhi ane akasiyana mameseji achikumbira rubatsiro uye, sezviri pachena, meseji yakafara yekuti makambani efashoni anokurumidza kuhaya vashandi vembatya pasi pemamiriro ezvinhu anotyisa zvekuti vanounzwa neshungu pamalebhu ezvipfeko.
Indasitiri yembatya yagara ichipomerwa mhosva yekusashanda zvakanaka nemamiriro ekushanda.Nekudaro, TikTok mavhidhiyo ari kurasisa nekuti haasi ese emifananidzo akasanganisirwa muvhidhiyo anogona kurondedzerwa seanokurumidza fashoni mavara mavara.Mimwe yemifananidzo ndeye zvidzitiro zvakatorwa kubva kunhau dzekutanga, nepo zvimwe zvisingaenderane nenhoroondo yeindasitiri yembatya.
Mufananidzo kubva muvhidhiyo, iyo yakaonekwa kanopfuura mamirioni makumi mana kubva pakunyora uku, inoratidza mukadzi akamira pamberi peFedEx package ine izwi rekuti "Rubatsiro" rakakweshwa neingi kunze kwepasuru.Muchiitiko ichi, hazvina kujeka kuti ndiani akanyora "Rubatsiro" pasuru, asi hazvigoneke kuti musono akagamuchira pasuru panguva yekutumira.Zvinoita sezvingabvira zvikuru kuti rakanyorwa nomumwe munhu muketani yose yengarava kubva pangarava kusvika parisiti.Kunze kwechinyorwa chakawedzerwa nemushandisi weTikTok, isu hatina kuwana chero chinyorwa pasuru pachayo chingaratidza kuti Shein akachitumira:
Chinyorwa chiri muvhidhiyo chinoti “Ndibatsireiwo ndapota” chakanyorwa neruoko pakadhibhodhi.Tsamba iyi inonzi yakawanikwa mubhegi remukati nemukadzi wekuBrighton, Michigan muna 2015, sekureva kwenhau.Chipfeko chemukati chinogadzirwa kuHandcraft Manufacturing muNew York asi chakagadzirwa kuPhilippine.Nhau dzakati tsamba iyi yakanyorwa nemukadzi anonzi "MayAnn" uye yaive nenhamba dzenhare.Mushure mekunge chinyorwa chaonekwa, mugadziri wembatya akatanga ongororo, asi isu hatisati taziva mhedzisiro yeongororo.
Imwe hashtag muvhidhiyo yeTikTok inonzi yakaverenga, "Ndine zino."Kutsvaga kwemifananidzo kunoratidza kuti uyu mufananidzo wanga uri pamhepo kubva muna 2016 uye unogara uchionekwa semuenzaniso we "matagi anonakidza" ekupfeka:
Mune mumwe mufananidzo uri muvhidhiyo, Chinese fashoni brand Romwe ine label pane yayo yekurongedza inoti "Ndibatsirei":
Asi ichi hachisi chiratidzo chekutambudzika.Romwe akagadzirisa nyaya iyi muna 2018 nekuisa tsananguro iyi paFacebook:
Chigadzirwa cheRomwe, mabhukumaki atinopa kune vamwe vatengi vedu anonzi "Ndibatsire Mabhukumaka" (ona mufananidzo uri pazasi).Vamwe vanhu vanoona zita rechinhu uye vanofungidzira kuti ishoko kubva kumunhu akagadzira.Aihwa!Rinongova zita rechinhu chacho!
Pamusoro pemeseji, yambiro "SOS" yakanyorwa, ichiteverwa nemeseji yakanyorwa nemavara echiChinese.Mufananidzo uyu unobva ku2014 BBC nhau mushumo pane chinyorwa chakawanikwa pamatirauzi akatengwa kubva kuchitoro chembatya chePrimark muBelfast, Northern Ireland, sekutsanangura kunoita BBC:
“Chinyorwa chakabatanidzwa pachitupa chejeri chaiti vasungwa vaimanikidzwa kushanda maawa 15 pazuva vachisona.”
Primark akaudza BBC kuti yakavhura kuferefeta ndokuti mabhurugwa aya akatengeswa makore nyaya dzisati dzatanga uye kuti akatarisa muketani yavo yekutenga sezvo kugadzirwa kwacho kwakawana "hapana humbowo hwenguva yejeri kana chero imwe nzira yekumanikidzwa.
Mumwe mufananidzo muTikTok vhidhiyo yaive nemufananidzo westock panzvimbo yemufananidzo weiyo chaiyo tag yekupfeka:
Mhosva dzekuti dzimwe mbatya dzine mameseji akavanzika dzakapararira paInternet, uye dzimwe nguva ichokwadi.Muna 2020, semuenzaniso, chipfeko chekunze chePatagonia chakatengesa zvipfeko zvine mazwi ekuti "Vote the jerk" pazviri sechikamu chekuramba kwekuchinja kwemamiriro ekunze.Imwe nyaya kubva kumhando yezvipfeko Tom Bihn yakatanga kupararira muna 2004 uye (zvisizvo) yaiti yakanangana nevaimbove vatungamiri veUS Barack Obama naDonald Trump.
Chakavanzika chinodzika mushure mekunge mukadzi wekuMichigan awana "Ndibatsirei" chinyorwa muchipfeko chake chemukati Gunyana 25, 2015, https://detroit.cbslocal.com/2015/09/25/mystery-deepens-after-michigan-woman- finds-help-note -mumba-yemukati/.
"Primark Inoongorora Mhosva dze"May" Lettering paTrousers."BBC Nhau, 25 Chikumi 2014 www.bbc.com, https://www.bbc.com/news/uk-northern-ireland-28018137.
Bethany Palma mutori wenhau weLos Angeles akatanga basa rake semutori wenhau wemazuva ese achivhara mhosva kubva kuhurumende kuenda kune zvematongerwo enyika.Akanyora… verenga zvakawanda
Nguva yekutumira: Nov-17-2022